Home → Speaking

Talks for the new search.

Keynotes, workshops, and panels on AI search, entity authority, and the five-anchor system — built for teams that need to act on Monday, not just nod on Friday.

Apinat on stage Keynote · DPU CIBA · 2026
Workshop 13x Rank Rocket · Converzilla
Strategy session Strategy session
03What I talk about

Six topics. One thread.

Every talk is grounded in the same five-anchor system. The framing shifts by audience — but the framework, the playbook, and the receipts are the same.

Signature talk

From SEO Ranking to AI Recommendation

The full thesis. Why search just got rewritten, what the five anchors are, and how to start the work on Monday.

Marketing teamsFoundersConferences
Talk

The AI Visibility System, in 45 minutes

The five-anchor framework with worked examples from real client cases — what to check, what to fix, what to measure.

SEO teamsAgencies
Workshop

Answer-shaped content (hands-on)

Rewrite your content for retrieval. Side-by-side examples, prompt tests, and a take-home brief template.

Content teamsIn-house marketers
Workshop

Schema & entities for AI search

A practical session: which schema patterns matter now, how to think in entities, how to build your knowledge graph.

SEO teamsEngineering
Talk

Why your brand is invisible in ChatGPT

The three failure modes that hide great brands from LLMs — and the simplest fixes for each.

FoundersCMOsBoards
Masterclass

Measuring AI visibility weekly

Build a working scorecard in the room. Prompt suite, tracking sheet, reporting cadence — ready to ship.

Senior marketersHeads of growth
04How to book me

Four formats. Pick one.

Each format is sized to the room — keynotes for the main stage, workshops for the team, fireside for the boardroom. All can run EN or TH.

30 — 60 min

Keynote

Main-stage talk. Single argument, real examples, room-tested visuals. EN or TH.

Up to 1,000 seatsOn-site · virtual
90 min — Half day

Workshop

Hands-on, small group. Worksheets, live edits, take-home playbook. Best for in-house teams.

Up to 30 peopleOn-site preferred
2 — 3 days

Intensive

Run the full five-anchor system on the team’s actual brand. Audit, fix list, tracking setup.

Up to 12 peopleOn-site only
45 — 60 min

Fireside & panels

Moderated conversation or panel seat. Bring the questions, I’ll bring the receipts.

Any sizeOn-site · virtual
05Where I’ve been on the record

Selected stages & courses, 2020–2026.

2026Creative Content Marketing with AIDhurakij Pundit University · DPU CIBACourse
2025Creative Content MarketingDhurakij Pundit University · DPU CIBACourse
2024Digi Influe TikTok — Create the CreatorONDE · National Digital Economy & Society CommissionProgram
2024Corporate & Business In-house TrainingConverzilla · enterprise marketing teamsIn-house
2022 — 202513x Rank Rocket SEO Exclusive WorkshopConverzilla · annual flagshipWorkshop
2021Digital Marketing Tools for EvergreenDhurakij Pundit UniversityCourse
2021SEO and Content ManagementPrinc Hospital · internal marketing teamIn-house
2021Facebook MarketingConverzillaWorkshop
2020Digital Marketing for Master Degree (Guest)Dhurakij Pundit University · MBA programGuest lecture
2020World of Digital MarketingThammasat UniversityTalk
2020Marketing Transformation Workshop for PIM InstructorsPanyapiwat Institute of ManagementWorkshop
2020SEO Marketing · Facebook MarketingReinvent AcademyCourse
2020SEO Fundamental ClassA Little SEOClass

What people actually said after.

“Clear, plain-language, and immediately useful. The team walked out with a checklist, not just a feeling.”

Program leadDhurakij Pundit University

“He made the work feel doable, not theoretical — and gave the marketing team a way to argue for SEO budget in 2026.”

Head of GrowthRegional B2B brand

“You can tell when a speaker is reading slides versus running a system in production. Apinat is the second kind.”

Senior plannerCorporate marketing team
07Invite me to speak

Have a stage? Tell me.

Most stages get a yes within a week. I run on a calendar, not on a roster, so the earlier the lead time, the better.

✓Lead time: 6+ weeks for keynotes, 8+ weeks for workshops.
✓Languages: English or Thai. Bilingual decks available.
✓Travel: Based in Bangkok, available across SEA and beyond.
✓Custom decks: Every talk is tailored. I’ll ask for context before saying yes.
✓Fee: Tiered by format and audience. Some pro-bono slots reserved for universities.