Three ways in.
Start with an audit. Run the whole system. Or bring me into a room. All three engagements are grounded in the five-anchor framework — and all three end with something you can actually ship.
The AI Visibility Audit
A 2–3 week deep scan of how AI sees your brand across Google, ChatGPT, Gemini, and Perplexity — scored against all five anchors, with a prioritized fix list.
- Five-anchor scorecard with baseline numbers
- 50-prompt LLM visibility test
- Technical, entity, and content gap report
- Prioritized 90-day fix list with owners
- One readout call with the team
Build the System
Audit becomes a retainer. We ship the fixes, build out the entity graph, earn the citations, and run weekly tracking. You get the framework operating, not just diagnosed.
- Everything in the audit
- Schema, content & entity build-out
- Off-site authority work (PR, citations, Wikidata)
- Weekly LLM scorecard & live dashboard
- Monthly strategy review with leadership
- Slack / Teams channel for the engagement
Speaking & workshops
Keynote, workshop, or multi-day intensive — sized to the room. EN or TH. Custom decks built for your audience, not a recycled stock talk.
- 30–60 min keynote (main stage or virtual)
- Half-day or full-day team workshop
- 2–3 day on-site intensive
- Panel seat or fireside chat
- Custom-built materials per engagement
From first call to live dashboard.
Discovery call
30 min, free. We figure out if it’s an audit, a build, or a workshop — and if we’re actually a fit.
30 minutesAudit & score
Five-anchor scorecard. Prompt tests. Technical & content gap analysis. You see the baseline.
2 — 3 weeksBuild & ship
Fixes ship in priority order. Visibility & Structure first. Recommendation work goes parallel.
90 days, typicallyTrack & iterate
Weekly scorecard. Monthly review. The framework becomes a live operating system, not a deck.
Monthly retainerI’m a good fit when… and not when.
You probably want to work with me if…
- You already do SEO and the wheels are coming off — AI is breaking your model.
- You have content but it’s not getting cited by ChatGPT, Gemini, or Perplexity.
- You can name the question but not the answer: “what should we even be measuring?”
- You’re allergic to slide decks that don’t ship anything.
- You have a team that can ship technical & content fixes once they’re prioritized.
Probably not the right fit if…
- You want guaranteed page-one rankings on hard-coded keywords. (No one can promise that.)
- You want a one-week audit and a refund if the AI doesn’t notice in 30 days.
- You don’t have anyone internal who can ship fixes — and don’t want to hire.
- You want the cheapest provider on the list. I’m not it.
- You want me to write generic content at volume. That’s not the work.
The receipts, edited.
Anonymised by request in some cases. Full versions available on intro calls.
“We’d spent 18 months on content with no traction in AI answers. Six weeks after the audit, we were the cited source for our category in Perplexity.”
“He didn’t sell us a retainer. He sold us a way to argue for SEO budget in 2026 — and made the work measurable enough that we could.”
“The framework is doing the work we used to need three vendors for. Audit, build, measurement — one team, one scorecard.”
The honest questions.
How long until we see results?
Visibility & Structure fixes show up in weeks. Trust & Recommendation are 60–120 days. Measurement is week one — you can see the baseline immediately. I never quote a “guaranteed rank” because no honest practitioner can.
Do you work with agencies as a sub-contractor?
Yes, occasionally. White-label audits and strategy work for agencies who need the AI search layer their team doesn’t have yet. Reach out and let’s talk scope.
What does the team need to bring?
Someone who owns the website, someone who owns the content, and someone with budget authority. If you don’t have all three on the engagement, the work slows down at every gate.
Do you work outside Thailand?
Yes. Most retainers run remote with quarterly on-site days. I’m based in Bangkok but the framework is industry- and geography-agnostic.
Will you sign an NDA before the discovery call?
Yes. Mutual NDAs are standard. I’ll send you a template, or sign yours.
What’s the minimum engagement size?
For audits: $4.5k. For retainers: 3-month minimum at the entry tier. For speaking: a one-off works fine. If budget is the blocker, the Insights page has everything you need to start running the framework yourself.